Guess who’s gonna launch a Kickstarter campaign to help get her children’s book off the ground? I’ll give you three guesses. :) — I’ve never published a children’s book before. I know very little about Kickstarter other than some cool people have done some cool things with it. I’ve never created a video before that […]


B&N Recommends receipt

I’m not sure when it started, but the past couple times I’ve purchased something at Barnes & Noble, I get one of these: It comes attached by a little niblet of paper to my full sales receipt. Now, I’m not a marketing expert or a sales expert, and I’m definitely not a retail expert, but […]

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I finally had a moment to review UnMarketing: Stop Marketing, Start Engaging by Scott Stratten. Scott, on Twitter, is insightful, caring, goofy, personable, and inspiring. I guess I shouldn’t have been surprised then when I found his brand-name book insightful, caring, goofy, personable, and inspiring. Add honest and entertaining and straightforward to the list for […]


I just read a fantastic, thought-provoking article this morning on creating content in the online media space that I couldn’t wait to share. In the blogging, podcasting, online video, etc world you constantly hear that “content is king.” Meaning, nothing else matters unless you are consistently producing quality content. If you ARE consistently producing quality […]


What are YOU reading?

October 15, 2009

Let’s discuss! Here’s the stack of books I purchased the other day and why I’m excited about each one (err, almost each one). Ok, I’ve shared. Now it’s your turn. If you regularly read books, what’s on YOUR to-read list? What are you reading right now? What are you excited about? If you don’t regularly […]


Blogroll Feature: ShoeMoney

September 9, 2009

shoemoney logo

Beats me why I haven’t yet featured ShoeMoney because, I mean, seriously, the blog is fantastic. Jeremy Schoemaker, who’s been marketing online for longer than I’ve known the definition of blog, is continually innovative, always looking for the latest trends, monetizing them, and then sharing every, single detail of how he did it with his […]

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